Standards Report Standards 2.1 Compliance with Advertising Guidelines 3.1 Product Sampling by a Manufacturer to Patrons in a Licensed Establishment 3.3 Off Premises Product Sampling by a Manufacturer to a Liquor Sales Licensee 3.4 Product Sampling by a Manufacturer to a Liquor Sales Licensee on the Licensed Premises 3.6 Product Sampling under Industry Promotional Event Special Occasion Permit 3.7 Product Sampling to Patrons of a Grocery Store or Wine Boutique [Amended: August, 2024] 4.1 Completion of Training 5.6 No Contests or Prizes Involving Liquor 6.9 Location of Liquor 7.10 Retention of Purchase Orders Category Licence to Represent a Manufacturer